The men’s fashion magazine Esquire posted an article yesterday that is stirring some heavy debate. The article titled ‘The Chainsmokers Are The Nickelback of EDM’ has been shared more than 33,000 times and is being discussed widely on social media.
“The duo brings all the worst cliches of the genre, and just might destroy it,” writes Esquire.
Esquire writes about how The Chainsmokers are doing what Nickelback did to the post-grunge arena rock “becoming immensely popular by using the worst cliches the genre has to offer, and then taking it down to the river and putting it out of its misery.”
Esquire goes on to write that “The Chainsmokers’ unabashed borrowing from Calvin Harris, Kygo, Deadmau5, and Avicii to its college frat-bro baiting hooks, the duo sounds like it was written by and for the programmers of a Pandora EDM channel.”
Even though The Chainsmokers could have lashed out at the writer, Drew and Alex of The Chainsmokers responded in the best way possible.
The Chainsmokers Are the Nickelback of EDM https://t.co/ZMVRNhZrsu pic.twitter.com/W6SiyJEEoL
— Esquire (@esquire) January 31, 2017