Solange performs at the YouTube @ SXSW showcase during the 2017 SXSW Conference And Festivals on March 15, 2017 in Austin, Texas.

Desiigner performs UMG’s Music is Universal Showcase Presented by O Organics and PUMA at SXSW on March 16, 2017 in Austin, Texas.

French Montana performs onstage at the House of Vans Chicago music showcase during 2017 SXSW Conference and Festivals at Mohawk Outdoor on March 16, 2017 in Austin, Texas.

Young M.A. attends Pandora at SXSW 2017 on March 16, 2017 in Austin, Texas.

Kesha attends ‘Refinery29’s Amy Emmerich and Kesha Discuss Reclaiming the Internet’ during 2017 SXSW Conference and Festivals at Austin Convention Center on March 14, 2017 in Austin, Texas.

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